This comment is so on point, reminds me of the old one about if you owe the bank 500k they own you, but if you owe then 2Billion you own them. Something along those lines, maybe I'm only noticing it more recently but it seems to me that there's also a higher prevalence of "Non class actions" clauses in terms and conditions these days too.
It's amazing how badly customers are willing to be treated but at the same time, you're not obliged to buy a service so I can't really rant too much.
Edit : Found the quote and unironically it's credited as an American Proverb.
> If you owe the bank a hundred thousand dollars, the bank owns you. If you owe the bank a hundred million dollars, you own the bank. — American Proverb.