how in the world do they only make $17.1 in revenue, everyone I know is on BackBlaze, even if they're only used by techy people I'm surprised they're not making $100m+/quarter.
Anecdotally most people, even "techy people" don't do actual backups. At best, they have icloud/google backup turned on for their phone, and upload important files are on dropbox/onedrive.
I would've guessed their B2 business is much bigger than the personal backups side.
They're cheap (the reason many people use them), and the number of people we know that use them is ridiculously outsized compared to the general population, because we know people in the tech sphere.
Maybe you know their entire customers base.
I know nobody who use them, so it all balances itself.